BUYING CRITERIA

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Thank You Brokers!

As a California based principal, we appreciate your ability to bring off-market opportunities and consistent deal flow.  We value your expertise of submarkets, leasing dynamics, and potential tenants.  Typically, we’ll partner on buy-side and then relist – offering FULL commission.

How to Partner

Buy

We ALWAYS use brokers to buy our shopping centers.  Together we identify, underwrite and submit offers on under-performing buildings.

1) download buying criteria

Stabilize

We physically upgrade the property, plus co-market with 3D tours, video walkthroughs, loopnet premium, costar, social ads, and direct mail.

2) Schedule Call

Sell

As soon as we hit pro-forma occupancy we’ll list with the broker who brought us the deal.  The faster we turn the deal, the better the ROI. 

3) Submit BOV

Bio

Simplified Properties is a privately held investment firm founded by Sean Katona.  The Katona’s own income property across four states and have spearheaded 75+ deals ranging from value-add renovations to new construction.  

Sean helps busy professionals invest in commercial real estate.  He oversees the hand-to-hand combat, so friends/family enjoy turnkey ownership and better returns. 

Prior to becoming a strip-mall enthusiast, he worked at Microsoft & EA Sports selling Xbox Ads to Hollywood and automakers.  Sean graduated from the Foster School of Business at the University of Washington with concentrations in Marketing, Technology and Sales.

sean katona
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WHAT PEOPLE SAY

Steve Julius
First Vice President, NKF

“Always key to have a client who brings deals to the finish line!”

Jenette Bennett, CCIM
First Vice President, Kidder Mathews

“I appreciate your collaboration through the acquisition and leasing process!”

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